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The Beauty Myth

The Beauty Myth

$10.00 AUD
$17.00 AUD $10.00 AUD
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The bestselling classic that redefined our view of the relationship between beauty and female identity. In today's world, women have more power, legal recognition, and professional success than ever before. Alongside the evident progress of the women's movement, however, writer and journalist Naomi Wolf is troubled by a different kind of social control, which, she argues, may prove just as restrictive as the traditional image of homemaker and wife. It's the beauty myth, an obsession with physical perfection that traps the modern woman in an endless spiral of hope, self-consciousness, and self-hatred as she tries to fulfill society's impossible definition of "the flawless beauty."

Review:
'By the time I had read twenty pages of The Beauty Myth, I realized that this is one of the most important books I will ever read. Admittedly, I was initially skeptical of Wolf's central thesis-- that the cultural "myth" of feminine beauty is a political and economic weapon used by the male-dominated world to undermine women's advancement in society-- but, by the time I had finished reading the first chapter, I had a changed perspective of the world. This is a book, in my opinion, that should be required reading. It is a book about the very atmosphere women negotiate daily, and from an early age-- one in which we intuit the importance of our looks, and are apprehensive about our "beauty" as an indication of our status, competence, wealth, power, and credibility-- one in which we are manipulated by powerful corporate advertisers to feel insecure, so we will remain the largest underpaid labor pool, and simultaneously the largest consumers of unnecessary products, in the world. Without this dichotomy, created by the beauty myth, the world's economy would collapse.' - Goodreads review

Softcover

Condition: Lightly used condition - Small section at back has some cover roughed up.

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